Campaigns
Conservation communication
National awareness campaigns, celebrity ambassador networks and media partnerships for wildlife and forest protection.
About
Festus Iyorah is a Nigerian journalist, producer, conservation communicator and strategist based in Lagos. He is Nigeria Representative of Wild Africa, where he leads national public awareness campaigns, media partnerships and documentary production. Before joining Wild Africa in 2023 he was Nigeria Representative of WildAid, the international wildlife conservation organisation based in San Francisco.
At Wild Africa he designs multi-channel campaigns that combine traditional media, digital platforms and a pro bono network of celebrity ambassadors from entertainment and sport. An independent national survey of 1,000 respondents recorded 88% recognition of the campaigns and 39% behaviour change, and ambassador videos on deforestation and illegal bushmeat have drawn more than 500 million social media views.
He manages a network of more than 30 earned media partners across national television, radio, newspapers, billboards and digital platforms. He co-produced Dr Mark Animal Show, Nigeria’s first conservation TV show for children, now broadcast in seven African countries in three languages, produced and co-directed the Unsung Heroes documentary series, and writes and creatively directs Wild Africa’s celebrity-led public service announcements, from language and cultural detail to ambassador recruitment.
Festus trained as a reporter. His journalism on conflict, elections, technology, public health and faith has appeared in Al Jazeera, the Associated Press, The Guardian, Deutsche Welle, Mongabay, Rest of World and others, and he has since trained more than 70 journalists and radio hosts in environmental reporting.
He writes Signal, a biweekly communications intelligence newsletter for social impact in Africa. In 2026 he was nominated and selected by the U.S. Mission in Nigeria for the U.S. Department of State’s International Visitor Leadership Program on Combating Wildlife Trafficking and Promoting Conservation, which took him to Washington, D.C., Colorado, Oregon, Massachusetts and Wisconsin.
Career
Wild Africa · Lagos
Leads national public awareness campaigns, a network of 30+ earned media partners and conservation programming. Produced and co-directed the Unsung Heroes documentaries; scripts and creatively directs celebrity-led PSAs and coordinates ambassadors; co-produced Dr Mark Animal Show; trained 70+ journalists and radio hosts in environmental reporting.
WildAid · Lagos
Represented WildAid, the international wildlife conservation organisation based in San Francisco, in Nigeria.
International and Nigerian publications · Lagos
Features and investigations for Al Jazeera, The Guardian, Rest of World, Global Sisters Report, Bhekisisa and others.
Exchange programme

U.S. Department of State · 2026
Combating Wildlife Trafficking and Promoting Conservation
Nominated and selected by the U.S. Mission in Nigeria for the U.S. Department of State’s International Visitor Leadership Program (IVLP) on Combating Wildlife Trafficking and Promoting Conservation, the department’s flagship professional exchange.
The programme took him across the United States to meet wildlife enforcement officers, forensic scientists, prosecutors, legal scholars and conservation agencies, including the U.S. Fish and Wildlife Service and its National Fish and Wildlife Forensics Laboratory in Ashland, Oregon, the U.S. Coast Guard in Boston, Harvard Business School and the Massachusetts Institute of Technology (MIT).
Route







Writing
Newsletter
A communications intelligence newsletter for social impact in Africa. Published every two weeks on LinkedIn.
Subscribe on LinkedIn ↗How he works
Campaigns
National awareness campaigns, celebrity ambassador networks and media partnerships for wildlife and forest protection.
Film & TV
Documentaries, public service announcements and conservation programming for television, radio and digital.
Reporting
Features and investigations on conflict, governance, technology, health and the environment.
Strategy
Messaging and stakeholder alignment across civil society, researchers, policymakers and donors.
Commissions, partnerships, speaking